Under Armour 1Q numbers - back on track

17-MAY-17

Under Armour, the sports apparel and shoes company reported results a number of weeks back. Kevin Plank, the CEO and founder is an interesting guy. He is not without his own set of controversy, making a German football team and Steph Curry (the almost legendary current basketball star) more than a little angry about his supportive Trump comments. At the end of the day, Plank is always going to make his fair share of omelettes (by scrambling the eggs, you know).


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Under Armour FY & 4Q - not well received

02-FEB-17

Under Armour released results two days back, pre-market. The market thought the results were absolutely awful, relative to their expectations, the stock was absolutely pounded. A drop of over one-fifth in a day means that the market was expecting a lot more than the company delivered. In part the lofty valuation has been as a result of the company having grown so quickly, so anything less than a meet would have been viewed negatively by the market. As a result of the company missing by a long way, relative to the lofty expectations, the result was a turndown of 25 percent plus for the voting shares (code UAA) and 23 percent (and a bit) for the non voting shares, (code UA).


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Under Armour Q2 2016 - strong grwoth still on the cards

12-AUG-16

We have been promising you some of the results that have been knocking around. There have been some stocks that we promise you a write up on. Under Armour has been one of those. Whilst the stock is not a mainstream holding, it is a company that we do own for enough clients to be more than an interesting side holding. It is true that you cannot own everything, best we all get used to that idea now. This company is in the space of where athleisure overlaps mainstream fashion, and a more health conscious world wakes up to the idea of looking after number 1. That number 1 of course is yourself, there is no plan b for your health.


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Under Armour 101 & share split

08-APR-16

Kevin Plank started Under Armour (UA) in 1996 in his grandma's basement with a goal to create workout and performance wear that's much better than cotton T-shirts. His first prototype was a sweat-wicking compression shirt. Today it has gone further than active wear with added products such as MapMyFitness & MyFitnessPal into their product portfolio.


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